I help agencies build efficient, culture-driven teams

End-to-End Programmatic Services & Consulting

About me

I'm Rodolfo. I've worked at some of the best agencies in the world, led teams as big as 10, speak two languages, and know how to drive growth without sacrificing team happiness. (without compromising talent retentions and culture).

It's this last piece that drives my workplace philosophy.

Different agencies, same pattern

High impact campaigns are built on small actions, but most agencies move so fast they skip or miss these (But most agencies missed the fundamentals). This leads to lots of redundant and exaustive work work without great results.

How I help

Services

End-to-end programmatic strategy

Campaign audit & management

Project management workflow set up

Team training & process setup

Reporting & insights

Fractional Director of Programmatic

DSP-DMP-SSP integrations

Ads operations

Innovation on execution

Every project I work on is different. But no matter how we partner, you can count on me to hit the ground running. A few ways we might partner together....

Brands I've worked with

One of my favourite parts of the job is innovation. Exploring the latest strategies, data, and tech. Seeing the big picture and where the industry is heading is my one of my top strengths.

Empathy, entrepreneurship, and results. These principals are core to how I lead teams. My teams are profitable, but never at the cost of their mental health.

Leadership

When campaigns run smoothly, both your clients and your teams are happier. It's not rocket science. It's just a matter of having the patience to build practical processes, leverage the right tech stack, and taking the time to train your team.

Retention

Technical + Leadership Skills

Innovation

I know the programmatic ecosystem

With 8 years of agency experience, I have deep technical expertise with DSPs and leveraging data to hit targets for my clients. My approach is to methodically focus on the actions that get us from point A to B - and beyond. I can work with any current tech stack, but the platforms I typically work with are ....

Platforms & certifications

"Coming together is a beginning. Keeping together is progress. Working together is success."

– Henry Ford

Agencies I've worked With

It was been a pleasure working with Rodolfo over the past few years! He's incredibly kind, knowledgable, and strategic. He always welcomed Studio71 into the OMD office with such an approachable personality. We really appreciated his collaboration and business acumen. It was very clear he knew his accounts with such great detail and knew how to apply this clients' goals to the media world. He also did a great job pushing the boundaries by seeking innovative opportunities for his client. I would definitely recommend Rodolfo to any organization!

Michelle Rai

Senior Director of Sales, Studio71 Canada

What clients say about me

More than a marketer

Outside of work, one of my big passions is adventure video photography. I use a combination of traditional photography combined with drone footage. In my work, I explore the duality of adventure and mindfulness.

Follow me @santafeave